Microcrawl vs SEMrush

SEMrush is an all-purpose marketing platform. It does keywords, SERP tracking, site audits, ads research, social, and yes, backlinks. Microcrawl does one of those things. If you need the rest, this page will save you time: buy SEMrush.

The honest framing here is that Microcrawl is not a SEMrush alternative for most of what SEMrush does. It is an alternative for the specific slice where you are paying SEMrush mostly to look up who links to a domain. That slice is real, and for a lot of people it is the whole reason they pay. That is who this page is for.

Feature comparison

FeatureMicrocrawlSEMrush
Price$99 once$139.95/mo and up
Pricing modelOne-time, lifetimeSubscription, tiered
Data sourcePublic hyperlink graph of the webProprietary crawler plus partners
FreshnessRefreshed every quarterContinuous, frequent updates
Backlink depthDomain-to-domain onlyDomain and URL level
Anchor textNoYes
Keyword and SERP dataNoYes, large keyword database
Team seatsOne flat accountExtra cost per seat

Where SEMrush wins

SEMrush is a platform, not a tool. The scope is the product. Here is what you are actually paying for when you subscribe.

Where Microcrawl wins

Who should pick SEMrush

Pick SEMrush if you actually use the full suite: keywords, SERP tracking, site audits, and reporting for clients. At $139.95 a month it is a reasonable price for a multi-tool that replaces five single-purpose products.

Who should pick Microcrawl

Pick Microcrawl if you only need the backlink slice, and the rest of SEMrush is something you rarely open. The trade is simple: give up keyword and SERP data, give up daily freshness, and save about $1,600 a year, forever.

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